School Marketing Blog

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School Growth Accelerator 2021 Explores Changes in the New School Marketing Landscape

When it comes to school marketing, Schola has always been a thought leader. This remains true despite the many changes we have faced in the past year.The new year, though, brings about a unique chance for Christian school leaders to fulfill their...

Schola champions Story Marketing for Christian schools at SCL Fall Retreat

“Think of it like a big domino. If you could knock over that big domino, that would lead to them coming and visiting your school. And then obviously, when they come to your school, if you can get them to show up on your campus, upwards of 60 to 70...

At this year’s SCL Fall Retreat, Schola takes the stage.

Following the success of our collaborative event with SchoolsCompass in Nigeria, we at Schola are taking our efforts of helping Christian schools thrive back to our shores and at the SCL Fall Retreat happening on Friday, 23 October 2020 at 11:30AM -...

Schola helps hundreds of Christian school leaders in Nigeria fill classroom seats at 'School Growth Strategy' virtual conference

There were many challenges that were raised by Nigerian school leaders during the 'School Growth Strategy' virtual conference held on Friday, September 18, 2020. One of them, of course, was growing enrollment but more specifically, how to get...

Schola Goes to Nigeria: Ralph Cochran to Speak at School Growth Strategy Virtual Conference

As a school administrator, sometimes you can get tunnel vision and you're caught up in the issue of the day. That can make it very difficult to see the bigger picture.

We'd like to remind you that you are not alone in your school growth woes. In...

BREAKING NEWS: 90 Days Into the Pandemic, and These Christian Schools Grew Enrollment

Reflection, prayer and re-commitment to the mission we have as Christians — these are things we recognized at the start of this pandemic that helped us lead our schools with strength and decisiveness. We at Schola have been impressed with several of...

Watch: Good vs. Bad School Story Marketing

Executive Summary of Video:

Watch: Is Storytelling Just a School Marketing Fad?

Executive Summary of Video:

Storytelling has become quite a hot topic in business marketing circles over the past few years, and one that has influenced the school marketing world as well. With that in mind, let me ask you this: Do you think...

How To Make Your Prospective Parents Listen Through Storytelling

Want to learn how to make your prospective parents listen? Let me tell you a story.

I often visit schools as an undercover secret shopper. Whether the school is my client or a competitor, I usually learn the most about how they operate when I catch...

7 Metrics That Help Your School Admissions Strategy

If you’re involved with school admissions, your mission is to get prospective families to enroll in your school. And in the race to achieve your target enrollment and admissions numbers, it can be easy to lose focus on a very important aspect of...