School Marketing Blog

Is your school website attracting enough visitors for you to be able to meet your school marketing goals? If you’re not attracting enough visitors, that means not enough people are engaging with your content. And fewer visitors means fewer...

One of the continual challenges a private Christian school face, especially in the start-up phase, is increasing enrollment. If you want to achieve your enrollment goals on a consistent basis to increase your enrollment, it’s important to focus...

Is your school website generating the number of leads you need to achieve your school enrollment goals? If not, now might be a good time to reassess your most powerful online marketing tool to determine whether or not it is properly designed to...

If you work in Admissions, you know an open house event is your school's chance to shine in front of your prospective families. And it’s where they form their first impressions of you and your school. It's also where you and your staff have the...

Ahhh, summer break.

For your school, it has likely either just begun or it’s peeking right around the corner, mere days away.

It’s a time for you and your tireless, tedious marketing efforts to kick back, close your eyes, and bask in the summer...

How many schools are out there from which your community of families can choose?

Of course, there’s their neighborhood public school. Charter school. Homeschool. The ritzy boarding school. Catholic school. Montessori academy.

And you.

Tell me,...

So, you’re sold on the concept of inbound marketing for your school. You’re on board with the idea that attracting parents to your school through online platforms and content is the way to go in this age of digital marketing.

Maybe you’ve been...

Everything is back in full swing after winter break, second semester has begun...and your admissions office is getting busier with inquiries from prospective families.

Anyone working in private school admissions knows that mid-winter is prime...

"How did you hear about our school?"It's a question every admissions staff or head of school asks prospective parents (Right? At least, we hope you are!). But sometimes it seems you get conflicting or incomplete responses. How can you know for...