School Marketing Blog

When it comes to school marketing, Schola has always been a thought leader. This remains true despite the many changes we have faced in the past year.The new year, though, brings about a unique chance for Christian school leaders to fulfill their...

“Think of it like a big domino. If you could knock over that big domino, that would lead to them coming and visiting your school. And then obviously, when they come to your school, if you can get them to show up on your campus,  upwards of 60 to 70...

Following the success of our collaborative event with SchoolsCompass in Nigeria, we at Schola are taking our efforts of helping Christian schools thrive back to our shores and at the SCL Fall Retreat happening on Friday, 23 October 2020 at 11:30AM -...

There were many challenges that were raised by Nigerian school leaders during the 'School Growth Strategy' virtual conference held on Friday, September 18, 2020. One of them, of course, was growing enrollment but more specifically, how to get...

As a school administrator, sometimes you can get tunnel vision and you're caught up in the issue of the day. That can make it very difficult to see the bigger picture.

We'd like to remind you that you are not alone in your school growth woes. In...

Reflection, prayer and re-commitment to the mission we have as Christians — these are things we recognized at the start of this pandemic that helped us lead our schools with strength and decisiveness. We at Schola have been impressed with several of...

Communicating with parents is a critical as well as a challenging task for schools. Despite the fact that advancements in technology make it that much easier for schools to connect with parents these days, that doesn’t mean communication has become...

When you are developing strategy to attract new parents to your private school, how often do you discuss the specific needs and desires of Millennials, or as they’re also called, Generation Y?

If you are reading this article and are involved in school administration, leadership, or admissions and marketing, it is likely you are a Gen Xer or (gasp!) a Baby Boomer.  

Are you getting a little nauseated from hearing so much about Millennials....

Pop quiz: what is an inexpensive, interactive, simple yet savvy way to get lots of prospective parents to connect with your school?

Answer: WEBINARS.

They’ve been around for years. They’re a stalwart in the business world, where office dwellers log...