School Marketing Blog

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Schola Goes to Nigeria: Ralph Cochran to Speak at School Growth Strategy Virtual Conference

As a school administrator, sometimes you can get tunnel vision and you're caught up in the issue of the day. That can make it very difficult to see the bigger picture.

We'd like to remind you that you are not alone in your school growth woes. In...

BREAKING NEWS: 90 Days Into the Pandemic, and These Christian Schools Grew Enrollment

Reflection, prayer and re-commitment to the mission we have as Christians — these are things we recognized at the start of this pandemic that helped us lead our schools with strength and decisiveness. We at Schola have been impressed with several...

Watch: How to Convert More Visitors Into Applicants - Your Rx for School Tour Success

Executive Summary of Video:

5 Tips To Help You Determine If Your Prospective Parent Is Ready To Enroll

One of the most challenging tasks for your school admissions professionals is in determining a prospect’s willingness to take the next step in your enrollment process. If you’re finding it difficult to convince your prospects, you may need to...

Why SEO is Important For Your School Blog

Your school website is your most powerful online marketing vehicle. And, to keep that vehicle running smoothly, you need fuel in the form of quality content. As you create quality content for your school's website, there's one important question...

How Internal Links Can Help Your School Website

Is your school website attracting enough visitors for you to be able to meet your school marketing goals? If you’re not attracting enough visitors, that means not enough people are engaging with your content. And fewer visitors means fewer...

How To Grow Enrollment at Christian Schools with Inbound Marketing

One of the continual challenges a private Christian school face, especially in the start-up phase, is increasing enrollment. If you want to achieve your enrollment goals on a consistent basis to increase your enrollment, it’s important to focus...

How An Intuitive Website Design Can Lead To More Conversions For Your School

Do you know how long visitors typically stay on your school website? Do their visits last at least ten seconds? If your school website can’t hold your visitors’ interest for ten seconds or more, then it is definitely underperforming. And, if...

Why Your School Website Should Be Prospect-Focused

Is your school website generating the number of leads you need to achieve your school enrollment goals? If not, now might be a good time to reassess your most powerful online marketing tool to determine whether or not it is properly designed to...

How To Craft A Convincing Call-To-Action For Your School

 Are you finding it difficult to get enrollment prospects to do what you want them to do? Are you concerned that your school website may not be performing as well as it should with regard to hitting your target numbers for blog reads, event...