School Marketing Blog

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Watch: How to Convert More Visitors Into Applicants - Your Rx for School Tour Success

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Watch: School Enrollment Growth Secrets Revealed - 3 Essential Characteristics of a Great Admissions Director

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Watch: Beyond the Admissions Inquiry - Obtain More RSVPs With This Big Shift in How You Think About an Inquiry

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Would you ask someone to marry you on your very first date?  If you did, you’d probably not only get a “no” in response, it’s highly likely you’d also scare your date away for good in the process.  The same holds true for...

Watch: Is Your School Admissions Director Helping or Hurting Your Enrollment Growth Efforts?

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Admissions Directors play a critical role in the success of any school’s enrollment growth efforts.  With that in mind, do you know if you’ve set yours up for success? Or failure?

5 Tips To Help You Determine If Your Prospective Parent Is Ready To Enroll

One of the most challenging tasks for your school admissions professionals is in determining a prospect’s willingness to take the next step in your enrollment process. If you’re finding it difficult to convince your prospects, you may need to take a...

7 Metrics That Help Your School Admissions Strategy

If you’re involved with school admissions, your mission is to get prospective families to enroll in your school. And in the race to achieve your target enrollment and admissions numbers, it can be easy to lose focus on a very important aspect of...

How To Organize A Successful School Open House Event

If you work in Admissions, you know an open house event is your school's chance to shine in front of your prospective families. And it’s where they form their first impressions of you and your school. It's also where you and your staff have the...

3 Reasons Your School Marketing Must Use Live Video (& 7 Ideas for When to Do It)

What is a private school's primary admissions objective - and biggest challenge - in its quest to reach new potential families?

My guess is that many of you answered: “Getting them to visit our school.”

True, if you can get a prospective parent to...

7 Ways Your Private Christian School Can Reach Churches & Preschools

If I told you that there were several key locations within a 10 mile radius of your school where you could speak directly to a concentrated group of mission-appropriate families in one place, I’m guessing you would be all in.

You know these places...

Is Your School Admissions Strategy Working? 7 Stats You Need to Know

If you’re plowing ahead toward your school enrollment and admissions goals, working to keep with the traffic flow and maintain your speed, you’d better make sure you check your rearview mirrors once in a while.