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School Marketing Blog

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Watch: Stop Wasting Time and Money! How to Improve Your School Enrollment Prospect Experience and Your Conversion Rates With These Two Helpful Tips

Executive Summary of Video:

Want to know a sad truth?  Through the years I’ve worked with a number of schools that have  invested quite a bit of time and money on marketing and then failed to capitalize on those efforts by making a few simple...

Watch: How to Get More School Enrollment Prospects - Advanced Strategies That Can Help Fuel Your Admissions Funnel

Executive Summary of Video:

A good Admissions Director knows that if you want to successfully convert a school enrollment lead into a prospect you must be able to connect with them first.  But what if you can’t get them to answer their phones or...

Watch: The School Tour is Over… Now What?  Helpful Tips for Converting More School Visitors Into Applicants

Executive Summary of Video:

Have you ever had a promising enrollment prospect, one with whom you thought you made a good impression and forged a strong connection, seemingly fall off the face of the earth after their visit to your school?  Does...

Watch: How to Convert More Visitors Into Applicants - Your Rx for School Tour Success

Executive Summary of Video:

Watch: School Enrollment Growth Secrets Revealed - 3 Essential Characteristics of a Great Admissions Director

Executive Summary of Video:

Watch: Beyond the Admissions Inquiry - Obtain More RSVPs With This Big Shift in How You Think About an Inquiry

Executive Summary of Video:

Would you ask someone to marry you on your very first date?  If you did, you’d probably not only get a “no” in response, it’s highly likely you’d also scare your date away for good in the process.  The same holds true...

Watch: Is Your School Admissions Director Helping or Hurting Your Enrollment Growth Efforts?

Executive Summary of Video:

Admissions Directors play a critical role in the success of any school’s enrollment growth efforts.  With that in mind, do you know if you’ve set yours up for success? Or failure?

5 Tips To Help You Determine If Your Prospective Parent Is Ready To Enroll

One of the most challenging tasks for your school admissions professionals is in determining a prospect’s willingness to take the next step in your enrollment process. If you’re finding it difficult to convince your prospects, you may need to...

7 Metrics That Help Your School Admissions Strategy

If you’re involved with school admissions, your mission is to get prospective families to enroll in your school. And in the race to achieve your target enrollment and admissions numbers, it can be easy to lose focus on a very important aspect of...

How To Organize A Successful School Open House Event

If you work in Admissions, you know an open house event is your school's chance to shine in front of your prospective families. And it’s where they form their first impressions of you and your school. It's also where you and your staff have the...