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Watch: School Enrollment Growth Secrets Revealed - 3 Essential Characteristics of a Great Admissions Director

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Watch: What You Don’t Know About School Branding vs. Story Marketing Could Hurt You - Advice On How to Obtain More Enrollment Prospects

Executive Summary of Video:

Want to know a secret?  The more time I spend working with schools to help them improve their marketing efforts, the less persuaded I am becoming with regard to the significance formal branding plays in helping them...

Watch: Beyond the Admissions Inquiry - Obtain More RSVPs With This Big Shift in How You Think About an Inquiry

Executive Summary of Video:

Would you ask someone to marry you on your very first date?  If you did, you’d probably not only get a “no” in response, it’s highly likely you’d also scare your date away for good in the process.  The same holds true...

Watch: Good vs. Bad School Story Marketing

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Watch: Is Storytelling Just a School Marketing Fad?

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Storytelling has become quite a hot topic in business marketing circles over the past few years, and one that has influenced the school marketing world as well.  With that in mind, let me ask you this: Do you think...

Watch: ‘Tis the Season… For School Enrollment, That Is.  Are You Ready?

Executive Summary of Video:

The holiday season is upon us and I know you’re looking forward to a well-deserved Thanksgiving and Christmas break.  However, as a school leader, you can’t afford to overlook the fact that the eve of another critical...

Watch: Is Your School Admissions Director Helping or Hurting Your Enrollment Growth Efforts?

Executive Summary of Video:

Admissions Directors play a critical role in the success of any school’s enrollment growth efforts.  With that in mind, do you know if you’ve set yours up for success? Or failure?

Watch: A Surprisingly Simple Way To Grow Your School Enrollment

Executive Summary of Video:

When you hear the phrase “enrollment growth,” what is the first thing that comes to mind?  I’d venture to guess your immediate thoughts centered around the acquisition of new students.

Your school will consistently...

Watch: School Retention Planning - Act Now Before It’s Too Late!

Executive Summary of Video:

By now the transition into a new school year has come to an end and you’ve most likely shifted your focus and energy to the planning of special school year events and fundraising activities.  In addition, with the...

5 Tips To Help You Determine If Your Prospective Parent Is Ready To Enroll

One of the most challenging tasks for your school admissions professionals is in determining a prospect’s willingness to take the next step in your enrollment process. If you’re finding it difficult to convince your prospects, you may need to...